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Uncommon Elegance – Woodward Conquers Enormous Challenges to Build Beautiful New Location for Ameriprise Financial

Ameriprise FinancialAmeriprise Financial - Hayes, Powers and Associates posed an enormous challenge to Woodward Development and Construction, Inc. when it asked the company to build its new location.

"Ameriprise wanted a contemporary building with an old-world feel," said Nazan Wolfe, assistant vice president, Woodward Development and Construction, Inc. "The interior needed to be conservative, but Ameriprise wanted it to also have a big wow factor. In addition, the Ameriprise logo is blue, but the client preferred green for the interior color scheme."

With these instructions in mind, Woodward began to plan the new building. For the exterior, Woodward located a different type of brick that is smaller than typical building bricks and has more of a stone finish. This gave the building an old-world feel. To add a contemporary touch, Woodward used copper flashing on top of the building and on the downspouts.For the interior, Woodward identified sample carpets and ceramic that would bring in some of the blue without being too overbearing. To achieve the wow factor that Ameriprise was looking for, Woodward designed a truly unique reception area with a barrel ceiling. Woodward included bulkheads with lighting hidden inside that encircle the entire room and set off the ceiling.

Woodward's innovative ideas produced a beautiful new location for Ameriprise and a happy client.

"Our experience with Woodward was that the people from top to bottom were very professional," said Brandon L. Hayes, senior financial advisor, Ameriprise - Hayes, Powers and Associates. "From the design work to the finishing touches, we were impressed with the quality and care that was taken into account. We enjoyed being a major part of the experience and look forward to a long continued relationship."